I'm so grateful I was turned on to this book as a result of Christy Whitman's Quantum Success Coaching Academy. They walk you through the process of creating your own personalized Strategic Attraction Plan and provide 21 supportive tips for making any company more attractive to its perfect customers. Hateley, Tom Heuerman, Eileen Hammer, Maryanne Koschier, Andrea Markowitz, Karen Marquardt, and Paul Wright—whose editorial expertise and dynamic designs polished the book to its becoming a brilliant and valuable gem. We ask you to resist the temptation to exchange the word for another,more comfortable yet less specific,word. What Do Your Perfect Customers Expect You to Deliver? Attracting Perfect Customerswill take you to a place where there is an abundance of perfect customers and clients with whom you can build strong, satisfying, profitable, and lasting relationships. They stay in one spot so their customers ships know they are there and can see them as a beacon of light.
They prove that clarity and commitment to values create a magnet that draws serendipity to us. Does he or she trust that you have his or her best interests at heart? The authors outline a simple strategic process for making businesses so highly attractive that perfect customers and clients are naturally drawn right to them. No one knows what gravity is, but it is a behavior that permeates the universe. If you find that a spark of Strategic Synchronicity occurs with any or all of them, you are encouraged to contact them directly. I love the idea of using this methodology to attract 'perfect' employees by implementing fair and mutual rewards for quality delivered on both sides of the partnership. If your values are in line with your actions, they say, synchronicity a.
The vast majority of business owners and corporate executives believe that all of the problems in their businesses would be solved if they could just figure out the secret to finding more customers. In addition, her gratitude is expressed to the members of the Universal House of Justice and the members of the Bahai International Community for the support, guidance, encouragement, and opportunities that each has provided on her developmental path and the several individuals she met who inspired her in those travels: James Bartee, Sabine Bredemeyer, Susan Clark, Danny Collins,Greg Cummins, Lea-Ann Gee, Chelly Goldberg, Margaret Griffith, Kirk Hokanson, the Jensen family, Beth Johnston,Nurith Kahane,Mary Kane, Linda and Peter Krivkovich, Susan Landwer, Lina Lou, Jeff and Pam Mondschein, Eileen and Milton Norman, Rolf Normann, Sylvia Padelford, Brenda Rarey,Tina and Phil Rose,Amelia Pawlak, Bob and Susan Rude, Sandi Salvo, Rita Schaaf, Smadar Svorai, Florence Towers,Marie Watts, Scott Weeden, the staff of The Message Company, the members of the National Speakers Association, the members of SpiritSystems, the staff of the University of Houston Small Business Development Center, and the members of the Houston Alumni Organization. The vast majority of business owners and corporate executives believe that all of the problems in their businesses would be solved if they could just figure out the secret to finding more customers. I said: Attracting Perfect Customers! Traditional marketing models, which put emphasis on capturing market share and stealing customers away from competitors, require a business to adopt a mind-set of acquiring ever-larger numbers of customers. They believe we can increase the likelihood that synchronistic events will occur. Behavior therapists have proven that a new behavior more quickly becomes a habit when the behavior is repeated frequently.
Opportunities will fall into your lap that defy the odds. This book has great clarity for the reader and offers specific, actionable steps to take. Sound too good to be true? This behavior is ubiquitous attraction. Is this person the perfect customer because he or she shows you respect and values your time? These individuals not only want what you provide but consider your service valuable. For over twenty years, I have been trying to attract the perfect friends and clients and I thought I was doing a pretty fair job until I read this book.
The second step is to prepare to refocus your efforts on your business mission, the true source of your powers of attraction. Responsibility: Stacey Hall and Jan Brogniez. Wheatley and Myron Kellner-Rogers in A Simpler Way. When One Plan Is Just Not Enough! For example, becoming known as an expert in your field is one way to stand out, and that becoming a sought after speaker highlights to others your reknown. When the relationship between need and service are perfectly aligned, positive results occur with amazing velocity and synergy—almost without effort.
Not only is this possible, but it is as true for sole proprietorships as it is for Fortune 500 companies and for every size and type of business in between. And it's something a lot of small business owners need to learn. Each one has volunteered to be a resource of advice and encouragement for those of you just beginning your exploration. In the middle of applying Tip 1, I got a new application from a new person who wants me to coach them for weight loss! Ready for some more good news? Take the time to both read and do the exercises in this book. Hall and Brogniez have successfully shown clients how to do it for years, and now they share their secrets.
Stringer, Founder, Perfect Customers, Inc. Why do we drive ourselves insane trying to please fly by night customers? Thank you for providing us with your time, energy, and acknowledgments. In fact, these techniques seem antiquated and labor-intensive when compared to the Strategic Attraction Planning process, which requires just five minutes each day and enables any business to easily attract customers that are a perfect fit for their organization-the kind of customers it is a pleasure to serve. All of the research that has been compiled in these articles and books points to the fact that companies must spend less time on finding new customers and more time on defining their missions and values. Stringer and Alan Hickman Founders of PerfectCustomers, Inc. My club Ceridian St Petersburg was a platform for getting into account management at work. In our experience, it is no longer necessary, logical, or productive to work eighty-hour weeks, struggling to stay ahead of the competition, because there is no race—not even in the fast-paced world of dot-coms.
They walk you through the process of creating your own personalized Strategic Attraction Plan and provide 21 supportive tips for making any company more attractive to its perfect customers. Attraction is the organizing force of the universe. The Strategic Attraction Planning Process What is Your Vision of Your Most Perfect Customers? Achieving Your Ultimate B-All available on Amazon and through Life Science Publishers. I thought that I had to work my fingers to the bone to get enough contacts to weed through to find perfection. Or you can light a fire in your heart and people will come to you. I learned that people need to understand your proposition and why they should invest time and money in you.